Communication For Entrepreneurs - Don't Be A Flake
Communication For Entrepreneurs - Don't Be A Flake
Communication and customer service go hand-in-hand when you're in any business-- but particularly if you are an entrepreneur running a small home-based business. However, I've witnessed and heard of some not-so-professional customer service behaviors from solo-professionals recently. If you have a small or home-based business, these types of behaviors -- otherwise known as "flaking out" -- could be the kiss of death for your business.Here are a few examples of what to never do:1. Take the money and hide.If you agree to a job and payment is made to you, you are obligated to do that job in a timely manner while also communicating to your client about the progress of that job. As a solo professional, are you busy wearing a dozen different hats? Sure? Does life happen? Yes. But it is your responsibility to communicate with your paying clients about what's happening with you and most importantly what's happening with their projects.2. Start gung ho and never finish.You get a new client and do some great work on their project. Then boom. Something happens. If you can't personally finish a job for a particular reason, then it is your responsibility to make sure it gets done. Hire a freelancer yourself to finish the work -- with full knowledge of the customer-- or refer your customer to someone else. Never leave anyone hanging.3. Barter and leave out your end of the bargain.Maybe you offered a service in exchange for another equivalent-priced service. You got what you wanted and conveniently "forgot," "got busy" or had some other, let's face it, lame excuse as to why you didn't do what you promised. Holding up your end of the bargain speaks volumes to your lack of credibility as a business owner. If you don't live up to your promises, then why would that person later want to pay for your services or refer anyone else to you? They won't. And image what they're telling others about you. Pretty soon your reputation will be down the tubes.Most small and home-based business owners started their businesses for the extra cash and flexibility working from home can provide. Of course things come up with the kids, family members, or other "life issues" in general. A simple note stating what has happened, how it affects your clients, and an honest "where do we go from here" would work wonders for your customer service. If you can't be on top of communicating with your clients right away, designate someone who can in your place. Make sure your clients and customers feel like they're in the loop and you'll be on your way to boosting your credibility and getting many more referrals from your existing happy clients and customers with your service and communication.Effective communication with your clients and prospects is the key to making your business successful. The first thing you need to communicate-- and continue to communicate -- is your credibility. Without credibility, your business will go nowhere. With it, you'll automatically attract new clients and see positive cash flow.I invite you to discover how to Increase Business by Communicating Your Credibility now. Visit http://www.communicationtransformation.com/creating-credibility-ecourse.html to get your free e-course that will help you customize a credibility plan for your business and get you more of what you want.Felicia J. Slattery, M.A., M.Ad.Ed. is a communication consultant, speaker & coach specializing in training small and home-based business owners effective communication skills so they can see more cash flow now.
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